Bajaj Boxer 150 doesn't get a good start, as it not performing good in sales in the automotive industry. Boxer 150 was said to be a good traveler bike, and this is the bike for those who prefer only the mileage and performance and not stylish looks and comforts in the bike. Bajaj launched this bike with the tag name of 'Bharath Bike', and with a very decent price of Rs.42,000/-. only, and thus it becomes the cheapest 150cc bike in the country. Bajaj looks to increase the bike sales but yet it made only poor start according to the sales register.
According, to some of the reliable automotive sources, Boxer bike is selling at a rate 2,500 to 3,000 bike per month, which is clearly a low performance figure in the current market circumstances. Bajaj Boxer 150 targets the rural population where, Hero bikes is the major competitors, which holds 45% of the sales in the rural areas.
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